Montblanc, founded in 1906, has earned an unparalleledย reputation thanks to its timeless designs, the quality of itsย materials, and its master craftspeopleโs unique expertise.ย We sat down with Montblanc North America Presidentย Sylvain Costof to learn more about this famous Maison.
PLEASE GIVE US A BRIEF INTRODUCTION TO THEย MONTBLANC PRODUCTS.
The Montblanc story began more than 110 years ago,ย revolutionizing the culture of writing instruments withย breakthrough innovations. Today, the Maison continuesย to evolve the expression of fine craftsmanship acrossย all product categories including writing instruments,ย timepieces, leather goods, accessories, fragrances andย eyewear. With every innovation, Montblanc offers newย functionalities and ground breaking designs whichย reflect the brands ongoing mission to create fine lifetimeย companions.
HOW WOULD YOU DESCRIBE THE MONTBLANC CUSTOMER?
Montblanc is a faithful lifetime companion to our discerningย clientele. They look to the brand for a breath of product thatย symbolizes fine craftsmanship, elegant style and functionย for their monumental life achievements.
HOW DO MONTBLANC WATCHES STAND OUT IN THE MARย KET?
With over 150 years of uninterrupted Swiss watchmakingย heritage, Montblanc fine watchmaking is built on theย unique foundation of two manufacturers, Le Locle andย Villeret, which seamlessly create the finest timepieces andย the most innovative calibres that the highest level of Swissย watchmaking can deliver. The Maisonโs uncompromisingย principles of design, style, quality and workmanship haveย allowed it to create heirloom collections that are passedย from generation to generation. Today, those same principlesย are applied and communicated in several landmarkย launches within the past few years – Heritage and Bohรจmeย collections three years ago, the 1858 collection last year,ย and our first Summit Smartwatch in March of this year โ aย launch that takes fine watchmaking into the digital age andย marks a new era in luxury wearables for men.
WHICH MONTBLANC WATCH WOULD YOU RECOMMENDย FOR A BUSINESSMAN LOOKING FOR SOMETHING THAT ISย BOTH ELEGANT AND UNIQUE?
There are many styles within our collection that speak toย the businessman. The Perpetual Calendar, a favorite of mine,ย which boasts timeless elegance as well as the Montblancย Summit Smartwatch, a connected companion to navigateย through the fast pace of todayโs lifestyle while experiencingย the feeling of a real watch on the wrist. It provides theย perfect alchemy between the design codes of traditionalย fine timekeeping and technology.
WE KNOW THAT MONTBLANC IS A UNICEF PARTNER. COULDย YOU TELL US MORE ABOUT THAT PARTNERSHIP?
Montblancโs heritage is rooted in the written word andย we are proud to renew our relationship with UNICEF forย the fifth time since 2004, in hopes of spreading literacy toย primary school children across the globe. The success ofย this partnership hinges on members of first world countries,ย like the United States and Canada, to support the missionย to aid children with the skills to read and write; tools that weย often take for granted. For every piece in the โMontblanc forย UNICEF Collectionโ sold from April 1, 2017 to March 31, 2018ย raises the amount that will be donated towards providingย more children access to primary education of a betterย quality with a minimum granted donation of 1.5 million.